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Welcome to our Ask Amazon Q&A with the Brand Registry team, focusing on your questions about the Brand Registry Enrollment Process.

_____________________________________________________

⚡️ What You Need to Know:


The Brand Registry team will answer all your questions posted in this event thread on May 27th from 8 am - 4 pm.

_____________________________________________________

💡 Submit questions below!


Post all your questions below! Our partner team will be reviewing the questions that come in throughout the day (as well as those submitted in advance), and we’ll do our best to respond as soon as possible during the day of the event.

We're hosting Ask Amazon events across multiple stores. In addition to this UK event, sessions will also be held in the following countries:

France

Germany

Italy

Spain

Japan

Please note that this event thread is specifically for the UK Forums. Links for each individual regional event will be provided soon.

_____________________________________________________

Note: We cannot provide legal advice or otherwise interpret regulatory requirements on situations that are specific to individual sellers.

1 vote
1 vote
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Asin not searchable
by Seller_j7sN1SLVRVSmB

case no. 11136606062

The asin is not searchable and ineligible for advertising. This issue has remained unresolved for weeks. We've opened multiple cases with FBA and advertising team based on conflicting direction from seller support. We have been sitting on inventory and paying for storage for weeks. Can Amazon support at Forum escalate the issue.

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0 votes
5 views
1 reply
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Order Dispatch Date
by Seller_VD3YaOWQaUJde

Hi,

I'm hoping someone can help.

I have a 2 day dispatch date, so orders need to be sent within 2 days which has been fine.

The last few days, when i click orders which shows my list of orders, it has the order received date and dispatch date which is correct.

The weird thing is, if i click on one of the orders it is telling to dispatch within 1 working day and not 2, but it shows 2 days if i click orders.

Why is it asking to ship within 2 days which is in my settings but when you click on the order it is asking me to ship within 1 day.

0 votes
0 votes
47 views
3 replies
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Variation by Gender and Model
by Seller_JdV9Aoe4027WV

I am new to sales and I am confused about product variations. I print t-shirts and I have several models of teddy bears for example. How can I add model variations? Should I add a new product for each model? And the second question is how do I add all genders to the same product (men woman girl boy)? Thanks

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0 votes
6 views
3 replies
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Buy shipping Issues
by Seller_ae51e0CJoHqCX

Is anyone else having issues with the buy shipping only offering a poor Evri service that will not get there on time instead of Royal Mail?

This evening I cannot seem to use buy shipping at all for anything. To top it off, help closes at 20.00 hours and I had the problem at 20.30 so cannot get support after 8pm.

In a bit of a pickle now as it is the busiest time of year for me so came in to get a little bit ahead and then hit with this shower.

The Evri issue has been ongoing for about 9 weeks and I have 3 open cases saying they will get back to me when they have a resolution. It's a recurring problem but i am sick of seller support saying it is passed to the concerned team, relevant team, internal team, specialist etc, the list goes on.

They just come back with scripted responses to say it is being looked into and they eventually close the case saying it is answered but promising to come back.

My comms below with the latest response that I first raised to seller support on 27 March 2025. Personally I think the response is a bot placed lie.

Amazon

19:44

06/05/2025

Hello from Amazon Selling Partner Support,

We understand that you contacted us regarding Buy shipping.

We contacted our team to finalize the research.

Currently, we are awaiting further communication from them.

We will write back to you with further updates as soon as we receive them.

Thank you for selling with Amazon.

To help us continually improve, we ask that you take a moment to complete our survey below to tell us about your experience with this specific interaction.

Were you satisfied with the support provided?

0 votes
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10 views
2 replies
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Warranty Inserts/ Accidental Damage Inserts
by Seller_2AkMpLvym0zA7

Does anyone know if putting Accidental Damage Warranty Inserts for 3 months are allowed?

We obviously offer 12 months manufacturer warranty, but this is an additional service that we offer for any accidental damage a customer might incur.

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1 reply
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We started using Linnworks back in 2016 on their Free plan, which at the time seemed like a great way to manage our growing e-commerce operation. By 2019, they transitioned us to a paid plan costing around £300/month — a steep increase, but we accepted it because the software handled order management and label printing fairly well.

Fast forward to 2021, and the cost has skyrocketed to an eye-watering £14,323 per year. That’s a nearly 48x increase in just a few years with no matching improvement in value or functionality. It feels like we’re being penalised for growing our business.

To make matters worse, we attempted to use Linnworks to list products on Amazon — a feature that’s advertised — but it simply stopped working. No clear explanation, no real support. We were left in the dark, paying a premium for features that don’t even function properly.

In truth, the only thing Linnworks does reliably is manage orders and print shipping labels. Everything else is either broken, outdated, or not worth the cost. For the price we’re now being charged, we expected a much more robust and versatile platform.

I’ll be actively looking for alternatives that offer better value and transparency. Linnworks has unfortunately become a cautionary tale in our tech stack — good at one thing, but wildly overpriced and underdelivering on the rest.

0 votes
0 votes
48 views
2 replies
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Crazy A-Z Guarantee Claim
by Seller_9uIyHDTdIs9Vz
Amazon replied

Customer bought two items, each 110.8 pounds. One was faulty, then he tried to return. I agreed and authorize Amazon to generate return Label.

My customer found return label short of information, and I email him my warehouse address. my customer did not post the product, but claim A-Z of the whole amount 221.6 pounds. Amazon did investigation, and decisively deducted 221.6 pounds from my account to the customer.

I wrote to Amazon, and Amazon told me I did not respond to the customer properly. And my money just gone like this. I believe the world has fair rule, but I don't see fairness in Amazon, at least, no mercy to sellers.

3 votes
0 votes
114 views
4 replies
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Amazon product historical reference price
by Seller_US8mkmUnyq8P0

Why has the Amazon product history reference price suddenly disappeared for my product? Can't create coupons and Prime discounts? Have you ever encountered such a situation?

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0 votes
3 views
0 replies
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WRONG Amazon Fulfillment Centre BHX3 Daventry
by Seller_MVOHLS2lSSJOt

Hi,

I have tried to sent a dangerous goods parcel 3 times now to this address NN11 8PQ and had my parcels returned every time. I am not sure why as this is the address amazon have provided themselves.

I have seen some people say it is the wrong address and the postcode on google is in fact NN118QL. Yet again my parcel was returned to me today. I am getting very fed up. I have spent so much on postage costs it is ridiculous, why is it this difficult to send in a shipment. Can someone please advise this has been going on for longer than a month now.

??

0 votes
0 votes
5 views
1 reply
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Supplements Restricted?
by Seller_Ox4DWja7KbT98

I was planning on launching a supplement brand shortly and selling products on Amazon. However I have been reading that all applications to sell supplements are now being rejected. Is it completely impossible for a new brand to sell supplements on Amazon now? It would be useful to know this before I commit to production.

@Seller_XUNeUuvrQDpgP

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