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If you're selling on Amazon.co.uk using FBA, storage fees are one of the most controllable costs in your business — yet many sellers leave money on the table by not actively managing them. This post breaks down how UK storage fees work, what to watch out for, and practical steps you can take right now to reduce your costs.

🗓️ Save the Date: Have questions on FBA?Join our FBA Ask Amazon event on April 29 to get answers directly from FBA partner teams!

Understanding UK FBA Storage Fees

Amazon charges monthly storage fees based on the daily average volume (measured in cubic feet) that your inventory occupies in UK fulfilment centres. There are two key fee types to know:

  • Monthly inventory storage fees — charged every month based on your average daily volume
  • Inventory storage overage fees — charged at £7.80 per cubic foot for any inventory that exceeds your storage limits

Storage fees are higher during peak months (October–December), so planning your inventory levels ahead of Q4 is especially important for UK sellers.

Why This Matters for Your UK Business

For UK sellers, storage costs directly affect your profitability — particularly if you're stocking seasonal products, managing slow-moving lines, or scaling up ahead of peak periods like Black Friday or Christmas. Keeping your Inventory Performance Index (IPI) scorehealthy is the best way to maintain access to sufficient storage capacity and avoid limits being applied to your account.

Five Practical Steps to Reduce Your Storage Costs

  1. Monitor your IPI score regularly Your IPI score reflects how efficiently you're managing FBA inventory. A higher score means better access to storage capacity. Check it weekly in Seller Central and act on the recommendations provided.
  2. Remove or liquidate slow-moving stock Don't let inventory sit idle. Use Amazon's removal order or liquidation options to free up space before long-term storage fees kick in. Removal order fees apply per unit, but they're often far less than ongoing storage costs.
  3. Send inventory in smaller, more frequent shipments Rather than sending large batches that sit in fulfilment centres, consider sending smaller quantities more frequently — especially for products with unpredictable demand.
  4. Use the FBA Revenue Calculator before you send Before sending a new product to FBA, use the Revenue Calculator to model your storage costs against expected sales velocity. This helps you avoid sending products that won't turn quickly enough to justify the fees.
  5. Plan ahead for peak season Storage fees increase significantly in Q4. Review your inventory levels in August and September, and use Amazon's restock recommendations to send only what you're confident will sell through before the new year.

Useful Resources for UK Sellers

📋 FBA Capacity Limits

💰 FBA Inventory Storage Overage Fees

📊 Monthly Inventory Storage Fees

🔄 Long-Term Storage Fees

🧮 FBA Revenue Calculator

_________________________________________________________________________

💬 Join the Conversation: We'd love to hear from you!

🗣️ What strategies have worked best for you in managing FBA storage costs in the UK?

🗣️ Have you found a particular product category or season where storage fees caught you off guard?

Share your experience below — your insight could help a fellow UK seller avoid a costly mistake. 👇

Have a question about FBA fees or inventory management? Drop it in the comments and let's work through it together.

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On January 7, 2026, we announced that reviews will only be shared between product variations with minor differences that don’t affect functionality, such as colour, pattern or pack quantity. To provide you with more clarity on how this policy update applies to your products, now you can ask Seller Assistant which of your product variations are eligible for review sharing.

We’d also like to highlight the answers to some commonly asked questions we’ve received:

  • How does this impact my Vine reviews? If your products are no longer eligible for review sharing under the new guidelines, Vine reviews will be reinstated to the original child ASINs when applicable, subject to Vine policy limits and compliance with Amazon’s review policies. Learn more at Track your Amazon Vine reviews.
  • How will reviews be displayed on the search page? The star ratings and review count on the search results page will reflect only the reviews that are eligible to be shared across variations in a product family.
  • Does this impact the Best Sellers Rank? No, this is not impacted by review sharing.

Please note, review sharing eligibility is determined by variation theme attribute. For example, if a product is listed with flavor and size variations, the flavor variations won’t share reviews, but the size variations will. If it’s determined that variations are being inconsistently used and include significant differences between products, reviews won’t be shared across any product variations. We recommend that you confirm your product variation structure is accurate to ensure that reviews are shared when eligible. To review your variations, go to Manage All Inventory.

To learn more, go to Guidelines for reviews shared across product variations, Product variations overview and Seller Assistant – Seller Central’s conversational assistant.

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Inactive - out of stock
by Seller_MTuE5zRM0hWIE

Can someone help me please,

I sent in a shipment on the 05/04/26 which was all checked and added onto my inventory showing the full amount available to sell, however was later that same evening showing as ‘ Inactive - out of stock’ for some reason?

Can somebody get back to me and clarify please?

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Amazon Freight is now achieving 95% on-date pick-up and delivery performance across the UK and EU. This helps you move palletised inventory into our fulfilment centres more reliably.

When shipments arrive on time, it’s easier for you to keep inventory moving and reduces unnecessary delays in your supply chain. With Amazon Freight, you can move FTL and less than truckload shipments between your facilities and our fulfilment centres. This improves reliability into our network and supports your on-time delivery performance.

With Amazon Freight, you also get the following benefits:

  • Access to our network of 9,200+ owned trailers and 10,000+ trusted carrier partners
  • Ability to book, track and manage inbound freight more easily
  • Real-time shipment visibility
  • 24/7 support
  • Competitive spot and contract rates

For more information and eligibility, go to Amazon Freight

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Hello sellers!

Inventory discrepancies can be frustrating, but understanding how to investigate and resolve them quickly will help protect your business and maintain accurate stock levels. Let me share some proven approaches that UK FBA sellers have found effective.

🗓️ Save the Date: Have questions on FBA?Join our FBA Ask Amazon event on April 29th to get answers directly from FBA partner teams!

Understanding Inventory Discrepancies

Inventory discrepancies occur when the stock levels shown in your Seller Central account don't match what Amazon's fulfilment centres have recorded. This can happen during receiving, transfers between warehouses, or through various operational processes. The key is systematic investigation and resolution.

💬 Share Your Experience

Receiving discrepancies can be frustrating, but learning from each other makes us all stronger. We want to hear from you:

  • What's your biggest challenge with receiving discrepancies—missing units, damaged items, or something else?
  • Have you discovered a prep or labelling technique that's eliminated discrepancies for your shipments?
  • What documentation practices have helped you successfully resolve cases with Seller Support?

Your Investigation Toolkit

Start with Your Reports: Check your Inventory Adjustments report in Seller Central to identify when and where discrepancies occurred. Look for adjustment codes that indicate warehouse lost (M), warehouse damaged (D), or customer return issues (C-Ret). These codes tell you what type of discrepancy you're dealing with.

Review Your Shipment History: Compare what you sent against what was received. Check the "Reconcile" tab for each shipment to see if there are receiving discrepancies. Sometimes items are still in the receiving process and will appear as "in transit" rather than available.

Monitor Transfer Records: If you use multiple fulfilment centres, verify that inter-warehouse transfers completed properly. Ensure transfer IDs are closed and inventory moved correctly between locations.

Resolution Tactics That Work

For Missing Inventory: If items show as received but aren't appearing in your available inventory, check if they're stuck in "pending" status. This can happen when there are data synchronisation issues between systems. Allow 24-48 hours for processing, as some adjustments take time to reflect.

For Overage Situations: When you have more inventory than expected, verify whether this resulted from a previous reimbursement. Check your Reimbursements report to ensure you're not double-counting units that were already compensated.

For Damaged or Lost Units: Amazon automatically investigates and reimburses for warehouse-caused damage or loss. You can track these through the Inventory Ledger report. If you believe you're owed a reimbursement that hasn't been processed, you can open a case with Seller Support, but ensure you have supporting documentation.

Best Practices for Prevention

Accurate Shipment Creation: Ensure your shipment plans match exactly what you're sending. Include accurate box counts, weights, and contents. Proper labelling prevents receiving errors that lead to discrepancies.

Regular Reconciliation: Review your inventory reports weekly rather than waiting for problems to escalate. The Inventory Age report and Manage FBA Inventory page help you spot issues early.

Maintain Documentation: Keep records of what you ship, including box contents, weights, and carrier tracking. This documentation is invaluable when investigating discrepancies.

When to Escalate

If you've investigated thoroughly and still can't resolve a discrepancy, contact Seller Support with specific details: the FNSKU, quantity affected, shipment ID, and timeline of events. The more precise information you provide, the faster they can investigate

UK-Specific Seller Central Resources

Access these helpful resources directly in your UK Seller Central account:

FBA Inventory Help – Product barcode requirements

FBA Removal Order Fees– Fee structure for removals

Remove Inventory Automatically – Automated removal setup

Have you experienced a specific type of inventory discrepancy that you'd like help investigating?

Share the details, and the community can offer targeted advice based on similar situations they've resolved.

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Product Opportunity Explorer now includes Discover Unmet Demand, a feature that helps you identify market opportunities with lower conversion rates. This feature is available to Professional sellers worldwide based on US store insights.

Product Opportunity Explorer analyses billions of customer interactions, including search behaviour and purchase patterns, to uncover what customers are looking for. The new Discover Unmet Demand feature shows you what customers are searching for but not finding, giving you clear signals on product opportunities that have high interest but lower-than-expected conversion rates. By analysing these patterns, you can identify which customer searches represent untapped demand, helping you make data-driven decisions about inventory expansion, keyword optimisation or product development to capture potential sales that you may currently be missing out on.

To get started, go to Product Opportunity Explorer and analyse opportunities under the Discover Unmet Demand tab.

For more information, go to Product Opportunity Explorer.

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If you want to sell in our EU stores, you need to understand your VAT (Value-Added Tax) obligations.

VAT is a consumption tax applied to most goods and services sold within the EU. If you sell products in any European country, you will likely need to register for VAT in each country where you sell. The standard VAT rate varies by country but must be at least 15%, with some European countries applying reduced rates to specific goods and services.

When you register for VAT, you can recover the VAT that you’ve paid on purchases by charging it on sales. You must indicate the VAT charged, the rate and your VAT number on invoices issued to customers where required.

Every person or business with a VAT number must file a VAT return for each tax period, typically monthly or quarterly depending on the country.

If your business is not based in the EU, some Member States require that you appoint a tax representative to register for VAT.

To learn more about VAT obligations and registration requirements, go to our VAT Knowledge Center.

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Our Multi-Channel Fulfilment (MCF) Shopify app is now also available to sellers in Germany, France, Italy, Spain, Japan and Canada to fulfil your Shopify orders using your existing Amazon inventory. The app already existed for US and UK sellers.

The MCF Shopify app makes it easy to leverage our fulfilment network for your Shopify orders. By using a single pool of Amazon inventory across all your sales channels, you can simplify operations without investing in additional fulfilment infrastructure.

The free app offers a simple, no-code setup that only takes a few clicks. Once connected, you can manage your product catalogue, orders and delivery tracking directly from your Shopify admin. All Multi-Channel Fulfilment orders are automatically shipped in unbranded packaging at no additional cost.

Key benefits include the ability to streamline fulfilment across your entire catalogue with improved SKU management. As your business grows, you can scale to meet customer demand using our fulfilment network and team of experts to help ensure every order arrives in the right condition.

In the coming months, we’ll also expand the app to additional countries where Multi-Channel Fulfilment is available.

To learn more and download the Multi-Channel Fulfilment Shopify app, go to the Shopify App Store.

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