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Hi,

I'm hoping someone can help. A customer requested to return an item on 2nd May saying it was damaged. The return was automatically accepted. It has been 30 days and still not received the item back and there is no tracking for me to track where it is.

I contacted customer support and all they said was track the item, if is has been lost then refund the customer and make a claim. I told them there is no tracking for me to track the return and the customer is not responding to my messages.

What should i do? Should i just cancel the return as it's been over 30 days and i can't keep waiting.

We have recently registered our brand name on amazon. Our products have a trademark printed on them. Currently, our products are listed as Generic. How can I change the listing brand name from Generic to my own trademark brand name?

Hi,

I need help escalating an issue that seller support haven't been able to resolve. We have noticed that one of our orders, £2.99 in total value, had a refund approved for £52.50. When we queried this with seller support they said this was a 'concession from our customer service team ' and that a reimbursement was not possible. I have since emailed the managing director about this three times and had no response what so ever and so was hoping that one of the forum moderators could help @Seller_DNQGSsdC7DccM@Seller_TSXM2A5nxWSuH @Seller_XUNeUuvrQDpgP.

Case ID: 11108979632

Has anyone else had any similar issues? Just feels scandalous that they can refund such extortionate amounts without any reasoning (or be able to articulate what the reasoning is)

Thanks in advance

**Dear Sellers,**

I need to share a critical situation that threatens not only our business but potentially **others in this community**. After months of failed resolutions with Seller Support, we’ve identified a **disturbing pattern of arbitrary account blocks and potential legal breaches** by Amazon UK/Europe.

### 📌 **Key Issues**

1️⃣ **Valid Documentation Rejected Without Cause**

- Original invoices, distribution agreements, and **manufacturer authorisations** dismissed with generic responses (violating **UK GDPR Transparency Principle, Article 5(1)(a)**).

2️⃣ **Import Tool Used as a Trap**

- Seller Support **explicitly advised us** to use the US-UK import tool.

- Now, the same tool (which **they recommended**) is being cited to block unrelated accounts – a clear **breach of good faith** under EU law.

3️⃣ **Suspected Illegal Data Handling**

- Evidence suggests our data was **shared with third parties without consent** (UK GDPR, Article 6).

- Personal data retained **beyond legal limits** (Article 5(1)(e)).

### 🔍 **Have You Faced This Too?**

✔ Suspensions despite providing valid proof?

✔ Circular responses from Seller Support?

✔ Suspicions of Amazon misusing your data?

### 🛠 **Our Actions**

- Preparing **formal regulatory complaints** to:

- **CMA** (anti-competitive practices)

- **ICO** (GDPR fines up to 4% of global revenue)

- **European Commission** (Case AT.40462 violations)

### 🙏 **Call for Community Support**

**We urgently need an official Amazon moderator** (or high-level escalation contact) who can:

- Investigate **before this escalates further**;

- Ensure Amazon complies with **its own policies and the law**.

If you have such a contact or advice, **please DM immediately**.

Hi,

I can see that other sellers are also having issues with the "Competitive External Price." Can anyone advise on how we can avoid this problem?

Amazon still doesn’t seem to understand that companies/sellers have different margins across marketplaces or other channels, and prices can’t always be the same due to different criteria. It’s not fair, because when Amazon flags the competitive price on certain ASINs, we’re forced to match it in order to keep the Buy Box — even when we offer Prime shipping.

Also, we can’t even increase the price by £0.01 because we immediately losing the Buy Box again. We opened some cases and explain the situation but it seems nothing change and hard to find people to understand the issue

I hope to receive some tips on how we can manage this and how we can ask Amazon to remove the "Competitive External Price."

Many Thanks

hello there sellers I need some help regarding 'identity verification' process.

Recently amazon has asked me to provide them with new documents, however I can't wrap my head around why it keeps getting rejected.

I have requested a new document from the HMRC application and so it's up to date.

It has my name etc on the document and also the UTR number displayed clearly.

The photo has been taken clearly of the full paper, however, I'm disappointed in this system as I have a large payout on hold which I really need to aquire.

Did anyone else experience this issue and if so, what can be done to get this approved as soon as possible?

I am looking for some help please from the Mods regarding an issue Seller support cannot understand and are not helping at all.

We sell Sunglasses and eyewear and we pay extra to include a carry pouch and cleaning cloth with every set, because customers want this, it helps improve the life span of the item, allows for cleaning and prevents damage.

Around 2 years ago we changed some images to show this and the accessories as they are fundamental to the product and for the customer buying experience. We spoke with Amazon who confirmed this was completely acceptable, but there should be no swing tags or product packagaing.

Completely fair and understandable. Fast forward to now, we have put some images on and they have instantly been supressed.

It is because the system thinks that the pouch is a swing tag. I totally get that with the drawstring. Previously we were told to get the catalog team to check this and then overide it as it was not correct. So it should be really simple.

However, seller support are not helpful in this. We have gone from, oh its a swing tag, which its not and we proved, to its packaging, which its not and we proved. To your not allowed to put accessories on the image, which again according to Amazons own terms and conditions is completely wrong. To "do not show accessories or any props that ARE NOT included with the purchase., which is not relevent as THEY ARE included.

I understand no tags, and no packaging and not including props or images of things not included, as that would confuse the customer, but my images are very compliant and more than that they inform the buyer. If someone is looking for a set of glasses and two are side by side and the customer wants on with a pre ready protective pouch and cleaning cloth, then they should be able to see that item and select it.

But seller support seem to be quoting random bits of the policy which are not even relevent, its going around and around and around the case ID is 11153215832.

1, the system flagged the item as maybe having packaging or swing tags on it. We have confirmed as you can see that the product packagaing is a clear transparent bag with our logo and details on. The swing tag for the product has our details on ans ISO 12312.1 safety information. Neither of these are shown on the image, so this is not relevent

2, You have provided this link to image guidelines, as I am telling you a carry case in this case and cleaning cloth is an important product feature as it protects the product from damages and allows cleaning, customers actively search for this. Your own guidelines catagorically state this is ok.

3, For the next paragraph you quoted, it says "do not show accessories or any props that ARE NOT included with the purchase." Makes complete sense as you do not want a customer buying a set of sunglasses and expect a pouch and cloth. However, as you can clearly see every single set has this. So they are included, as such this paragraph is not relevent

4, It then says the following, as such you can clearly see that where accessories are included they should be included in the image.

"Only show one unit of the product and any accessories that are included in the purchase. For multipacks or assortments, read further guidance in the Product category section below.

Don’t show accessories or any props that aren’t included with purchase and might confuse the customer."

5, "Don’t include packaging, unless it’s an important product feature, for example, a carrying case or gift basket may be included."

https://sellercentraleurope.amazon.com/help/hub/reference/G1881mons_sel_mkid=amzn1.mp.o.A1F83G8C2ARO7P&mons_sel_dir_mcid=amzn1.merchant.d.ACPJBQ35I4ZAOXBUOVF3ZIEA6Q7Q&mons_sel_dir_paid=amzn1.pa.d.ADUNAFDM4ETMWHPGJQR2G2BIURMA&ignore_selection_changed=true

It is highly relevent and important to customers to be able to see the full item they are purchasing. If you were to buy a Karcher K19 power washer and I was selling it with a snow foam and extra powerful nose attachement, you would expect to see them in the image wouldnt you ? as they are highly relevent to the product.

In the same way, if I had a Karcher and was selling it with a lovely handy travel case, you would expect to see that on the image also. Or if I was selling a mobile phone carry case, tempered glass screen protector, you would expect it to have those on the image as they are incldued.

Mnay people actively search for Reading glasses with pouch, or sunglasses with pouch and cleaning cloth and I know from previous conversations that this is absolutely fine and fully compliant, but I am getting nowehere with the current seller support so any help is greatly appreciated

@Seller_mIRnuhdx7l5sN@Seller_XUNeUuvrQDpgP@Seller_TSXM2A5nxWSuH@Seller_Huz6FT08OxHAR@Seller_Udi0JNbTrsmUV

hey anyone has this issue in past? our account it has been verified for a year without any problems, moment we start sending loads of stock to fba, with good sales coming up , we have to submit document to get verification sorted again, now since 25th may we deactivated pending verification - with large sum of sitting in account £, stock stuck in fba and killing our cash flow as we can withdraw any money and we had vat bills coming up anyone had similar issue in past? any idea how to speed this up ?

HI, I had an A-to-z Guarantee claim this morning. For no reason. Buyer never contacted me asking for a refund or a replacement. So it Just happened out of the Blue for some reason.

It said on my account health page because of the A-to-z Guarantee Claim "Your seller-fulfilled offers are at risk of deactivation"

Although Luckily there was "No Negative Feedback on my profile store front"

This "A-to-Z Guarantee Claim" Has had a massive effect my Amazon Seller Account Health. I have been doing ever so well in the last past couple of weeks until this one has happened. Now Amazon Refunded The Buyer without proper investigating it before hand' and Now I lost out. I am not happy at all. Can anyone help me to resolve the issue in this matter.